- Driving Sales, published by Ambit Advertising and Public Relations, is a blog covering industry marketplace insights, knowledge sharing by Ambit staff and best practices strategy discussions supporting advertising, public relations, marketing and social media.
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- Advertising (16)
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- Marketing (17)
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Author Archives: Kathy Koch
Social Media for Business: Where to Begin
Be fearless. The biggest mistake you can make is doing nothing. Start small by focusing on the Big Three: Facebook, Twitter and Linkedin. Set up accounts and get familiar with them.
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Posted in All posts by date, Public Relations
Tagged Marketing, Public Relations, Social Marketing
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Census 2010, a win for Broward County.
Ambit has just completed a 10 month public outreach program for the Broward County Complete Count Committee focused on increasing the Census count in our historically under counted communities. Continue reading
Posted in All posts by date, Public Relations
Tagged Government, Marketing, Public Relations
3,946 Comments
What should be in a press release?
When writing a press release, use simple language. Keep sentences short. Avoid jargon. Don’t use overly-hyped adjectives such as “unique,” “breakthrough,” and “state-of-the-art.” Continue reading
Posted in All posts by date, Public Relations
Tagged copywriting, Marketing, press release, Public Relations
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Public Relations: Where Do I Start?
What’s the best way to start public relations for your business? Try for placements in media like newspapers, magazines, radio and television? Start a direct mail or email campaign? Start a Facebook page, tweet on Twitter or try for a viral video for YouTube? Continue reading
Posted in All posts by date, Public Relations
Tagged Marketing, print, Public Relations, Social Marketing, TV
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TV campaign for People’s Trust Insurance
Text under the video